Design
Design

Principles of Visual Design

Learn the foundational design principles — contrast, alignment, repetition, and proximity — and use them to critique and redesign a flyer.

Grade 6-8Beginner45 min50 pts

About This Lesson

Great design doesn't happen by accident — it follows rules. In this lesson, you'll learn the 4 core principles that professional designers use every day, then apply them to transform a terrible flyer into something eye-catching.

Essential Question

Look at the two flyers on your desk. Which one would you pick up first? Circle it. Write ONE reason why.

Standards

CTE Arts, A/V Technology & Communications; Common Core ELA Writing

Learning Objectives

  • 1Identify and explain the 4 core design principles: Contrast, Alignment, Repetition, Proximity (CARP)
  • 2Critique a poorly designed flyer using CARP vocabulary
  • 3Apply at least 3 design principles to redesign a flyer or poster

Materials Needed

  • Chromebook or tablet with Canva access
  • Printed 'before' flyers (bad design examples)
  • Colored pencils or markers

Key Topics

design principlestypographycontrastlayoutvisual design